The match attribute indicates on which parts the template transformation is going to be applied. In that particular case the "/" means the root of the xml document. The value you have to provide into the match attribute should be XPath expression. XPath is the language you have to use to refer specific parts of the target xml file.
To gain a meaningful understanding of what else you can put into match attribute you need to understand what xpath is and how to use it. I suggest yo look at links I've provided for youat the bottom of the answer.
Could I write "table" or any other html tag instead of "/" ?
Yes you can. But this depends what exactly you are trying to do. if your target xml file contains HMTL elements and you are triyng to apply this xsl:template on them it makes sense to use table, div or anithing else.
Here a few links: