[postgresql] How do you use variables in a simple PostgreSQL script?

Complete answer is located in the official PostgreSQL documentation.

You can use new PG9.0 anonymous code block feature (http://www.postgresql.org/docs/9.1/static/sql-do.html )

DO $$
DECLARE v_List TEXT;
BEGIN
  v_List := 'foobar' ;
  SELECT *
  FROM   dbo.PubLists
  WHERE  Name = v_List;
  -- ...
END $$;

Also you can get the last insert id:

DO $$
DECLARE lastid bigint;
BEGIN
  INSERT INTO test (name) VALUES ('Test Name') 
  RETURNING id INTO lastid;

  SELECT * FROM test WHERE id = lastid;
END $$;