I have a wrapper script called provision forces you to choose the target, so I don't have to handle it elsewhere.
For those that are curious, I use ENV vars for options that my vagrantfile uses (adding the corresponding ansible arg for cloud systems) and let the rest of the ansible args pass through. Where I am creating and provisioning more than 10 servers at a time I include an auto retry on failed servers (as long as progress is being made - I found when creating 100 or so servers at a time often a few would fail the first time around).
echo 'Usage: [VAR=value] bin/provision [options] dev|all|TARGET|vagrant'
echo ' bootstrap - Bootstrap servers ssh port and initial security provisioning'
echo ' dev - Provision localhost for development and control'
echo ' TARGET - specify specific host or group of hosts'
echo ' all - provision all servers'
echo ' vagrant - Provision local vagrant machine (environment vars only)'
echo
echo 'Environment VARS'
echo ' BOOTSTRAP - use cloud providers default user settings if set'
echo ' TAGS - if TAGS env variable is set, then only tasks with these tags are run'
echo ' SKIP_TAGS - only run plays and tasks whose tags do not match these values'
echo ' START_AT_TASK - start the playbook at the task matching this name'
echo
ansible-playbook --help | sed -e '1d
s#=/etc/ansible/hosts# set by bin/provision argument#
/-k/s/$/ (use for fresh systems)/
/--tags/s/$/ (use TAGS var instead)/
/--skip-tags/s/$/ (use SKIP_TAGS var instead)/
/--start-at-task/s/$/ (use START_AT_TASK var instead)/
'