DECLARE @TB TABLE(NAME VARCHAR(100));
INSERT INTO @TB VALUES ('Red'),('Red'),('Green'),('Blue'),('White'),('White')
--**Delete by Rank**
;WITH CTE AS(SELECT NAME,DENSE_RANK() OVER (PARTITION BY NAME ORDER BY NEWID()) ID FROM @TB)
DELETE FROM CTE WHERE ID>1
SELECT NAME FROM @TB;
--**Delete by Row Number**
;WITH CTE AS(SELECT NAME,ROW_NUMBER() OVER (PARTITION BY NAME ORDER BY NAME) ID FROM @TB)
DELETE FROM CTE WHERE ID>1;
SELECT NAME FROM @TB;