[django] How to set a value of a variable inside a template code?

The best solution for this is to write a custom assignment_tag. This solution is more clean than using a with tag because it achieves a very clear separation between logic and styling.

Start by creating a template tag file (eg. appname/templatetags/hello_world.py):

from django import template

register = template.Library()

@register.assignment_tag
def get_addressee():
    return "World"

Now you may use the get_addressee template tag in your templates:

{% load hello_world %}

{% get_addressee as addressee %}

<html>
    <body>
        <h1>hello {{addressee}}</h1>
    </body>
</html>