[open-source] What does "commercial use" exactly mean?

If the usage of something is part of the process of you making money, then it's generally considered a commercial use. If the purpose of the site is to, through some means or another, directly or indirectly, make you money, then it's probably commercial use.

If, on the other hand, something is merely incidental (not part of the process of production/working, but instead simply tacked on to the side), there are potential grounds for it not to be considered commercial use.