Just in case if someone may need...
My requirement was:
443
Setup this URL in IISExpress: http://my.customdomain.com
To setup this I used following settings:
Project Url: http://localhost:57400
Start URL: http://my.customdomain.com
/.vs/{solution-name}/config/applicationhost.config
settings:
<site ...>
<application>
...
</application>
<bindings>
<binding protocol="http" bindingInformation="*:57400:" />
<binding protocol="https" bindingInformation="*:443:my.customdomain.com" />
</bindings>
</site>