In order to change date format in the views.py and then assign it to template.
# get the object details
home = Home.objects.get(home_id=homeid)
# get the start date
_startDate = home.home_startdate.strftime('%m/%d/%Y')
# assign it to template
return render_to_response('showme.html'
{'home_startdate':_startDate},
context_instance=RequestContext(request) )