The wording "comparison" is mildly misleading. You are not comparing for strict equality but for which string comes first in the dictionary (lexicon).
This is the feature that allows collections of strings to be sortable.
Note that this is very dependent on the active locale. For instance, here in Denmark we have a character "å" which used to be spelled as "aa" and is very distinct from two single a's (EDIT: If pronounced as "å"!). Hence Danish sorting rules treat two consequtive a's identically to an "å", which means that it goes after z. This also means that Danish dictionaries are sorted differently than English or Swedish ones.