By default all class methods are public. To make them private you can use Module#private_class_method like @tjwallace wrote or define them differently, as you did:
class << self
private
def method_name
...
end
end
class << self
opens up self's singleton class, so that methods can be redefined for the current self object. This is used to define class/module ("static") method. Only there, defining private methods really gives you private class methods.