Another possible solution that we can use 2 HTML element to store brief and complete text. Hence we can show/hide appropriate HTML element :-)
<p class="content_description" id="brief_description" style="display: block;"> blah blah blah blah blah </p><p class="content_description" id="complete_description" style="display: none;"> blah blah blah blah blah with complete text </p>
/* jQuery code to toggle both paragraph. */
(function(){
$('#toggle_content').on(
'click', function(){
$("#complete_description").toggle();
$("#brief_description").toggle();
if ($("#complete_description").css("display") == "none") {
$(this).text('More...');
} else{
$(this).text('Less...');
}
}
);
})();