By playing with parameters as -XX:PermSize and -Xms you can tune the performance of - for example - the startup of your application. I haven't looked at it recently, but a few years back the default value of -Xms was something like 32MB (I think), if your application required a lot more than that it would trigger a number of cycles of fill memory - full garbage collect - increase memory etc until it had loaded everything it needed. This cycle can be detrimental for startup performance, so immediately assigning the number required could improve startup.
A similar cycle is applied to the permanent generation. So tuning these parameters can improve startup (amongst others).
WARNING The JVM has a lot of optimization and intelligence when it comes to allocating memory, dividing eden space and older generations etc, so don't do things like making -Xms equal to -Xmx or -XX:PermSize equal to -XX:MaxPermSize as it will remove some of the optimizations the JVM can apply to its allocation strategies and therefor reduce your application performance instead of improving it.
As always: make non-trivial measurements to prove your changes actually improve performance overall (for example improving startup time could be disastrous for performance during use of the application)