Why do people use constants in classes instead of a variable?
readability and maintainability,
having some number like 40.023 in your code doesn't say much about what the number represents, so we replace it by a word in capitals like "USER_AGE_YEARS". Later when we look at the code its clear what that number represents.
Why do we not just use a variable? Well we would if we knew the number would change, but if its some number that wont change, like 3.14159.. we make it final.
But what if its not a number like a String? In that case its mostly for maintainability, if you are using a String multiple times in your code, (and it wont be changing at runtime) it is convenient to have it as a final string at the top of the class. That way when you want to change it, there is only one place to change it rather than many.
For example if you have an error message that get printed many times in your code, having final String ERROR_MESSAGE = "Something went bad." is easier to maintain, if you want to change it from "Something went bad." to "It's too late jim he's already dead", you would only need to change that one line, rather than all the places you would use that comment.